The Pursuit of Beauty
Explaining the concept of "people should be loyal
There are different voices in society for the pursuit of beauty, and many people will gradually be affected by external and objective factors. People’s subjective standards tend to cater to the popularization. In view of this, illustrations and campaigns in this design project, which explain the concept of 'people should be loyal to themselves' and bring out the universal value of natural beauty, will help people establish their own standards.
To design posters and launch events for teenagers who have a pursuit of beauty to redefine the beauty in them.