Spill the tea
Promoting Chinese tea culture to Hong Kong youths
PROJECT BACKGROUND
This project aims to find out whether Hong Kong youths are no longer interested in Chinese tea culture or not. Despite youths’ habit of drinking tea, their interest in Chinese tea culture still cannot be raised.
This project studies the present situation of Chinese tea culture and why young people are no longer willing to learn this culture.
PROJECT CONCEPT
Both calendars and stickers are using the same illustrations with different tea designs under different seasons and months. When promoting them in different social media, I have added the information of different types of tea so that readers can understand their efficacy and methods of making tea.